The Zima Beverage Is Making A Comeback
MILWAUKEE - AUGUST 25: Bartender Tanya Bruski (R) talks with Omar Halais (L) at the Nomad Pub on Milwaukee's east side August 25, 2006 in Milwaukee, Wisconsin. Milwaukee was recently ranked tops on Forbes Magazine's "America's Drunkest Cities" list. The magazine chose 35 metropolitan areas, ranking them in areas such as number of drinkers, heavy drinkers, binge drinkers and alcoholics. (Photo by Darren Hauck/Getty Images)
Do you remember the Zima beverage at your local bar and restaurant scene?
Zima was the first alternative to beer, like the ’90s version of Smirnoff Ice and Mike’s Hard Lemonade.
Coors created the fizzy adult beverage in 1993 when beer sales were declining. Zima’s unique look and taste made it a huge success, but then it faded out right around 2008 after other similar products came out with better versions of the idea.
Get The QYK Country Connections Newsletter
Enjoy the latest Country music & entertainment news, Tampa/St. Pete happenings, plus exclusive contests, games, and more.
By clicking "Subscribe" I agree to the website's terms of Service and Privacy Policy. I understand I can unsubscribe at any time.